B2B Content Marketing Specialist – Events & Strategy (12 Month Contract)

Company: Salt
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Job Description:

Job Title: Content Marketing Expert – Events & Strategy

We’re looking for a Content Marketing Expert with a strong background in content strategy, planning, and execution to drive impactful marketing initiatives across EMEA, with a focus on France and Germany. This role will be instrumental in shaping and delivering data-informed content that supports both digital and live events while ensuring seamless execution across multiple channels.

Key Responsibilities:

  • Build on and evolve the existing content marketing strategy to drive engagement and business impact.
  • Own the end-to-end content process—from ideation and creation to publication and distribution.
  • Plan and execute content-driven marketing campaigns supporting live and digital events across EMEA.
  • Develop and manage an efficient content workflow, ensuring alignment across teams and timely execution.
  • Leverage data insights to refine content planning, messaging, and audience engagement strategies.
  • Ensure marketing processes translate into clear, effective project execution.
  • Utilise tools such as Marketo, Airtable, and Workfront to manage content pipelines and campaign tracking.

Requirements:

  • Proven international experience in content marketing and content-led events.
  • Strong understanding of content strategy, planning, and execution in a global organisation.
  • Experience in data-driven content marketing, optimising content based on performance insights.
  • Ability to strategize, create, and scale content across multiple formats and regions.
  • Familiarity with marketing automation tools (Marketo) and project management platforms (Airtable, Workfront).

This is an exciting opportunity for a strategic content marketer who thrives in a fast-paced, global environment. If you’re passionate about creating and delivering high-impact content that drives engagement, we’d love to hear from you!

Details:

  • 12 month contract
  • London Based
  • Hybrid woking (2-3 days per week office based)
  • Rate: £34.00 per hour
  • Languages: English & French or German
  • Must have experience working in a B2B Marketing team for a global organisation

Posted: April 4th, 2025